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Your personal, friendly cooking mentor – an innovative IoT product that guides, tracks, and supports you through every step, making learning to cook easier and more enjoyable than ever.
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Tools used:
About MentorChef
Cooking can be challenging for beginners, even with unlimited access to recipes and tutorials.
MentorChef is a smart cooking kit that acts as your personal chef, guiding you step by step and tracking your actions.
It helps users learn from scratch or improve specific skills, while simplifying daily cooking tasks.
With MentorChef, cooking becomes easier, more efficient, and an enjoyable learning experience for both beginners and experienced cooks.
Research
I have researched competing cooking interfaces and conducted user studies with relevant audiences of varying skills and goals, to identify needs, challenges, and opportunities for an effective learning experience.
Competitive Analysis
Kitchen Stories
Pros:
Ingredient quantity adjustment by number of servings, extensive recipe search options, community feed, nutritional values for each recipe.
Cons:
Manual navigation between recipe steps, video-only step presentation, no control over video playback.
Pros:
Ingredient checklist, some recipes with video tutorials, meal plans, nutritional values for each recipe
Cons:
Home screen lacks call-to-action, limited usability with paid content, recipe search without filters or sorting, manual step navigation, text-only recipes, in-app ads.
Recipes World
Tasty
Pros:
Instructional videos and kitchen tips, ingredient quantity adjustment by number of servings, community reviews, nutritional values for each recipe, extensive recipe search, cooking time details for each action, multi-category recipe tagging, shopping list feature.
Cons:
Step instructions with only text and images, manual navigation between steps, annual subscription required for full access.
User Personas
Shahaf Atias
19-year-old IDF soldier, caring for younger siblings after school while her parents work late. Lacks cooking skills and time to improve.
Discovered the MentorChef kit in an electronics store and saw it as the perfect way to take charge of home cooking and develop her skills with guided, step-by-step support.
Ilan Halfon
24-year-old computer science student who enjoys tech and socializing with friends. Started cooking to save money, but often repeated the same dishes. Saw an Instagram ad for MentorChef offering personalized learning paths, inspiring him to expand his cooking skills and variety.
Maya Meir
42-year-old university lecturer and experienced cook who enjoys innovative kitchen gadgets. Initially thought MentorChef wasn’t for her—until she learned it includes an advanced mode for skilled cooks, complete with a recipe library and smart features. Now uses it to streamline her cooking process and discover new dishes.
App Map
Designed App Screens
Welcome Screen
In order to use the app, and to grand access to the services only to customers of the product the app will require a connection to the MentorChef device.
User Screen
The user screen offers two main options: creating a new user or selecting from existing ones.
When creating a new user, you can choose from three types, each with their own culinary skill level. These skill levels impact the learning process for the user and the content that is suggested on the home screen.
Beginner User Home screen
A user level 1 starts his learning journey from the very basic depending on the subjects he would like to learn.
For starters, the system will offer the user recipes that suits the current skills of the user based on the successes and mistakes which the system keeps track on.
As the user getting more skills, successful lessons and knowledge more advanced recipes will be recommended and user will automatically will achieve the benefits of higher user levels.
Skilled User Homescreen
For a user level 2, who already posses some culinary skills but would like to sharpen skills or learn new skills, the system will offer optional subjects and more advanced recipes for the user to choose from and giving the user a more free control on the content he would like.
Proffesional User Homescreen
Recipes. Recipes. Recipes.
That's everything a User level 3 will need due to the fact this is the most skilled level who does not require any further lessons or training, just explore the many recipes and enjoying the multiple benefits during the cooking prosses that MentorChef provides
Recipes Search Screen
In order to use the app, and to grand access to the services only to customers of the product the app will require a connection to the MentorChef device.
Recipe Screen
In this screen, the user can see all the relevant details about the chosen recipe before starting the cooking prosses-
Required tools, prepare ingredients which can be changed due to number of servings and every section detailed.
Cooking Prosses
The main objective of MentorChef is to provide advanced cooking learning and address the various difficulties that may arise during the process, while meticulously tracking every action of the user.
When a mistake is made, the user cannot progress to the next section. The process is divided into multiple sections, each equipped with all the necessary information for the cook, including texted instructions, a video demonstration, required tools, and a timer that activates and deactivates as needed.
Personal Page Screen
In this section, the user can select and keep track on all his learning courses while also look back at all the recipes he liked and saved.
Design System
Logo
Thypography
Aa
Fredoka Light
Aa
Fredoka Regular
Aa
Fredoka Medium
Colors
Brand Colors
BF1042
00577A
FFFFFF
Interface Colors
F1FBFF
C01F46
BDCD81
Components
User Buttons
Cards
Navigations
Search Bars
Actions & Buttons
Filter Components
Sub & Tabs Menu
Illustrations
Animations
Logo Animation
Plays in the app splash screen
Icon Animation
Plays in several screens to engage with the user
Loading Animation
Plays while loading a new recipe or lesson
Icon Animation
Plays whenever an action is done correctly
Mistake Animation
Plays anytime the action of the user didn't match
the current step of the recipe correctly
Photography
To support the content and interface, I conducted food photography sessions featuring various cooked dishes to be showcased on the website.
Video Editing
I carried out video shoots to present how the content should appear within the interface before being divided into steps.
An exampled recipe:
MentorChef Headband
Operates by using a headband device and a tablet app to teach you how to cook from the ground up, learning or improving various skills of your choice, with cameras, heat sensors, and movement sensors that can keep track of and review your actions.
Catalog Design
In addition to the device, customers will receive an official catalog which contains a kitchen glossary of good-to-know terms for every beginner, plus a few delicious recipes.
Package Design
The MentorChef package design resembles a technological and modern product like many high-tech products with a clean and minimalistic design.
Marketing
Posters
Websites
Desktop
Mobile
Thank you for reading!
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